Social Media Intern

The Prime Factory

Justin Ashwell


Job Description

Social Media Intern

May 28, 2018 – August 10, 2018

Required Qualifications

  • Junior or senior standing in follow field(s) of study: marketing, public relations, communication, new media, professional and technical writing, or similar
  • Experience in social media platforms like Facebook, Twitter, Instagram, Pinterest, Reddit, LinkedIn, Google+ and Tumblr
  • Familiarity with AP style writing
  • Excellent verbal and written communication skills
  • Working knowledge of graphic design
  • Ability to think creatively and strategically

Preferred Qualifications

  • Previous internship experience preferred but not required
  • Basic video editing skills on iMovie or Adobe Premeire
  • Previous experience with social media marketing, social media advertising, social integration, social analytic tracking and social segmentation strategies


  • Assist in the development and maintenance of monthly social media calendars for clients
  • Create valuable and strategic content for several client social media accounts on different platforms
  • Track, record and interpret social media analytics and insights using Facebook Insights and Hootsuite Analytics
  • Assist in social media audits for new clients and developing strategies for new and current clients
  • Filming and editing quick social media videos
  • Engaging with consumers and publics on client social accounts
  • Assist in the development of strategically targeted Facebook ads through segmentation and placement strategies

About the Internship:

This is an in-person internship based out of our Blacksburg office located in the Virginia Tech Corporate Research Center at 2000 Kraft Drive, Suite 1101, Blacksburg, VA 24060. This internship is unpaid and the intern will be compensated with class credit contingent upon approval from their academic department.

Interns are expected to work 20 hours per week with days and hours to their liking (Monday through Friday, 9:00 a.m. to 5:00 p.m. only). Interns will report directly to Justin Ashwell, managing partner and Stephanie Smith, partner.

About the Agency:

The PRIME Factory, founded in December 2015, is a public relations and digital marketing agency. Our industry specialization includes retail and fashion, manufacturing, real estate and nonprofit. Our services range from media relations to social media to SEO to website development. More on the agency can be found at


Applicants should submit the follow to before April 4, 2018.

Cover Letter (body of email)

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